CHAAAD is a Biel-based protean artist at the intersection of music, video, fashion and performance. He embodies a shifting figure, part plasticized poster boy, part spectral avatar, part phantasmagorical DIY star. Using costumes and gestures drawn from the collective imagination, he assembles erotic-freak corporalities, between mainstream and chimera, between popular archetypes and spectacular deviation. His musical universe is rooted in an electronic aesthetic, enriched by sensual pop lyrics and vocal textures.