BIOGRAPHY
Ivona Mijatovic
Ivona Mijatovic is 23 years old (born 8 February 2003) and has Croatian-Serbian roots. She grew up in Austria and speaks five languages: Serbo-Croatian, German, English, Spanish and Italian (school level).
Her determination and sense of responsibility were evident from a young age. At the age of 15, she attended a secondary school, but at 15 and a half, she made a conscious decision to leave school in order to become financially independent and support her family, as she does not come from a wealthy background.
She then began an apprenticeship as an office administrator, which she successfully completed with distinction. She subsequently gained valuable professional experience working at the reception desk in two different four-star hotels, where she was able to further develop her communication skills, discipline and professionalism.
Her strong personality and natural leadership qualities were evident from an early age – including as a cheerleader and captain of her team, where she took on responsibility and motivated others.
At the age of 20, Ivona made a bold decision: she moved to Mallorca with just 100 euros and no support. There, she started out as a promoter for exclusive yacht and pool parties and built a new life for herself from scratch.
At the age of 20, Ivona made a bold decision: she moved to Mallorca with just 100 euros and no support. There, she started out as a promoter for exclusive yacht and pool parties and built a new life for herself from scratch.
She subsequently developed her career in the luxury goods sector, dealing in jewellery, watches, gold, silver and diamonds. She successfully completed an intensive diamond course in Idar-Oberstein and is now a state-certified diamond appraiser.
At the same time, she discovered her passion for modelling, enjoyed her first successes and, among other things, won a competition in Mallorca organised by EDONA Events.
Today, her focus is entirely on music – her greatest passion. For Ivona, music is more than just art: it is an expression of emotion, experience and reality. Her aim is to reach people with honest, profound and positive music that touches both body and soul.
Alongside music, she champions real talk, mindset and spirituality. Through her personal life story, shaped by challenges, growth and self-discovery, she aims to inspire and empower others, showing them that anything is possible.
Ivona’s life is characterised by courage, development and authenticity – and it is precisely this energy that she conveys in everything she does.
MUSIC by IVONA MJ :
Her music embodies modern trap with attitude. My songs blend catchy melodies with emotional depth and a strong visual aesthetic. For me, it’s not just about reach – it’s about genuine connection. My music aims to move people, empower them and make them feel understood.
What makes me special is my authenticity. I’m not playing a part – I’m telling my story. Blending Mediterranean lightness with an international pop sound, I’m an artist who transcends cultural boundaries and pursues a clear vision.
What kind of person is Ivona?
“Ivona is an extraordinarily generous person – with a heart as strong and powerful as that of a bull elephant. To help another living being, she would give the shirt off her back without a second thought. She is someone you simply have to love.
Her music springs from pure passion and genuine heart and soul. She crafts profound, unforgettable lyrics that make our complex world a little brighter whilst also inspiring reflection. Her Spanish flows like honey – gentle, warm and lingering long in the ears.
Ivona stands for something special – for something that has never existed before. A rough diamond full of emotion, authenticity and expressiveness. And therein lies both the challenge and the vision: to give this diamond the finishing touches, to perfect its form and to make it shine in all its splendour.”
(Best regards, Mister MIKE, EM-Management Ltd.)
